Female-powered capital

Women make up 51 per cent of the population

…and women control 30 per cent of the world’s wealth.

Forty per cent of us out-earn our male partners and statistically, companies founded by us outperform our male counterparts by 63 per cent. Despite all of this, we make up less than 25 per cent of directors on Canadian boards. Less than five per cent of venture capital enterprises are run by us. As a result, only 10 per cent of Canadian VC investment deals since 2014 went to companies founded by women. 

How can Canada’s economy reach its true potential if 51 per cent of the population isn’t fully participating?


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Creating a new critical mass

By uniting Canada’s untapped female wealth, we can create a new critical mass of female investors that will drive the next economic wave and make Canada the centre for female-powered capital.

With 30 per cent of Alberta’s tech start-ups founded or co-founded by women, our province is well on its way to achieving that critical mass, but our vision is bigger than just Alberta.


Female-founded start-ups

By 2030 we want to see the rest of Canada increase the percentage of female-founded start-ups from 13 per cent to Alberta’s 30 per cent.


We want to see Canada increase financing for female-founded start-ups by 30 per cent, year over year.

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Founded by network builders

The51’s founders are all proven in building ecosystems that drive value through collaboration and partnership. Each are part of global networks that have them tapped into new and emerging investment models and practices with the best-in-class when it comes to funding and entrepreneurship.


Judy Fairburn, Founder

Judy is a Board Director, Angel and Creative Destruction Lab Fellow, and a Global Advisor for a Swiss-based technology fund. She has C-suite business experience, recently as Chief Digital Officer and EVP Business Innovation. She co-founded Evok Innovations, a $100 million digital/cleantech venture fund. Judy also led substantial change as the first Chair of the consolidated Alberta Innovates, an agency of the Alberta government that funds, advises and provides scale-up support to innovators across the health, energy, agriculture and digital sectors.


Shelley Kuipers, Founder

Shelley is an activist entrepreneur, investor, and community builder who has leveraged her experience as a pioneer in the field of crowdsourcing to co-found several innovative companies including IOVIA, Chaordix, and the early stage venture capital firm, Adventure Capital. A passionate advocate for challenging the corporate status quo, Shelley leverages her work to further corporate, ecological and personal responsibility, and support women in business.


Alice Reimer, Founder

Alice is a successful tech entrepreneur, and dedicated community mentor and leader. Currently the Site Lead for Creative Destruction Lab. She also co-founded Calgary-based Evoco and most recently was the CEO of Chaordix, a pioneering software leader in the crowdsourcing and open innovation space. Alice also sits on a number of public and private boards, using her experience in tech entrepreneurship to guide promising new start-ups and established businesses to success. 


Karen Garth, Communications Manager

Karen has built a career in communications and marketing for technology and innovation. She has experience across a wide range of sectors from oil and gas, to blockchain, to marketing and design. Currently the Marketing Manager for IOVIA she has also worked for Shell, COSIA and wide range of Calgary-based tech start-ups. She believes that education and understanding is key to building communities that are invested in technology and innovation to improve the world we live in – environmentally, socially and economically.